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As an avid sportsperson I push myself to enjoy a happy and balanced life through wellbeing and nutrition. A space I'm passionate about. 

Having regularly travelled to destination fashion capitals it was evidently apparent that the athleisure space was still very underserved. 

I took the opportunity to pioneer a new vision - performance fashion. Perff was born with the ambition to create cutting edge design without compromise. 

I believe that we can always be more and better, having will and character. I hope to endlessly have a positive impact on the people around me, motivating them to succeed every day and to achieve their goals.

Jorge, Co-founder and CEO